Joico Moisture Recovery Shampoo

Moisture Recovery saturates extra thirsty, thick/coarse hair with intensive moisture and seals it in—so strands stay replenished and healthy-looking all day. • 24-hour moisture replenishment* • Double the softness** • 3X less prone to breakage*** • Hair looks instantly replenished, shiny, and healthy *When using Joico Moisture Recovery Shampoo and Joico Moisture Recovery Treatment Balm **When using Joico Moisture Recovery Shampoo & Joico Moisture Recovery Conditioner vs. untreated, damaged hair ***When using Joico Moisture Recovery Shampoo & Joico Moisture Recovery Treatment Balm; against combing breakage on damaged hair vs. a non-conditioning shampoo MOISTURE RECOVERY Moisturizing Shampoo for thick/coarse dry hair pH 4.5-5.5 MWS 150-2500 Your mane will literally drink up the softness that this luxurious shampoo pours into each and every thick and thirsty strand. Helps restore elasticity and smoothness with every revitalizing wash. • Gently cleanses hair without stripping vital moisture • Helps replenish lost moisture.

DIRECTIONS: • Apply to wet hair • Lather • Rinse • Follow with Moisture Recovery Moisturizing Conditioner or Treatment Balm.